Cooler screens3/18/2023 ![]() Cooler Screens data shows that purchases from the coolers increase, lifting same store sales. With Cooler Screens, bricks-and-mortar retailers meet the demands of today’s digitally savvy consumers. The Cooler Screens platform also offers new business opportunities for both retailers and consumer product brands. ![]() “The expansion of the pilot allows us to bring an innovative solution to our stores that brings the power of digital technology to physical retail.” “Walgreens is committed to exploring digital innovation that can deliver new and different experiences for our customers, and Cooler Screens has developed a technology that transforms how customers shop for refrigerated items in the cooler aisle,” said Richard Ashworth, President of Operations, Walgreens. Surveys from pilot locations reported over 80 percent of respondents thought it was easier to find products and the products were more appealing, and over 90 percent no longer preferred the traditional coolers. Direct feedback from consumers who have experienced Cooler Screens has been overwhelmingly positive. With simplified access to the latest and most relevant information, consumers can now make more informed in-store decisions that best fit their budgets, taste and health preferences. As a result, consumers experience in-store what they love about shopping on-line. Cooler Screens has developed a proprietary digital merchandizing platform that replaces the traditional cooler doors in the cooler aisle. Working with Walgreens, we are demonstrating the value of this new approach at scale.”Ĭooler Screens is a Chicago-based company reimagining the consumer experience in bricks-and-mortar retail. “The opportunity is to not only delight consumers with new, safe, digitally-powered experiences but also to evolve the business of bricks-and-mortar retail. “We are thrilled to be working with Walgreens to deliver our shared vision for the future of physical retail with hundreds of stores and millions of consumers across the country,” said Cooler Screens CEO and Co-Founder, Arsen Avakian. By embracing this new technology, Walgreens is pioneering the convergence of physical and digital retail as the first retailer to digitally transform the consumer shopping experience in the cooler aisle. This expansion, the largest installation of Cooler Screens’ technology, is expected to reach over 75 million consumers monthly, including 2.5 million in-store consumers on a daily basis. Upon successful implementation of this roll-out, Cooler Screens will expand its platform into 2,500 Walgreens stores across the U.S. Cooler Screens today announced Walgreens is expanding its deployment of Cooler Screens’ first-of-its-kind digital merchandising and media platform.įollowing a successful year-long trial at six locations that received very positive consumer feedback, Walgreens has rolled out the Cooler Screens platform to 50 stores in the greater Chicago area.
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |